Acqua di Parma

Exciting beauty in a magnificent space…

Le Bon Marché is one of the largest department stores in Paris. It is sometimes considered the “first department store in the world.” And it is in this wonderful location that we have installed the first Acqua di Parma shop-in-shop.

Constructed primarily from wooden panels, then painted and adorned with golden decorations, the imposing structure was entirely crafted in our WoodLab.

Recessed ceiling spotlights and concealed lighting elements complete the structure, creating a visual focus on each displayed product.

A project that engaged all our departments, making us proud of both the final result and the established collaboration with this prestigious brand.